Wycombe Wanderers will wear its yellow change strip for the League 1 match against Rochdale at Adams Park on Saturday 18th January (k.o. 3pm), as part of a special matchday dedicated to banishing January blues in support of the Chiltern Samaritans.
The club have branded the game an ‘anything but blue’ matchday, encouraging its fans to ditch their traditional Wanderers attire for bright, alternative colours on the weekend of Blue Monday – reportedly the most depressing day of the year with increased rates of suicide across the UK, particularly amongst men.
And Chairboys boss Gareth Ainsworth has pledged his and his players’ support for the initiative, opting to wear their change strip as a visual display of solidarity behind the message.
Pete Couhig, chief financial officer at the club, said: “The off-field team here wanted to do something different to bring this game to life, in what is traditionally quite a gloomy month where people might be struggling with illness, bad weather, money problems and potentially their mental health.
“So we’ve teamed up with the Chiltern Samaritans to help spread messages of support for those in times of trouble, and hope to bring a party atmosphere to Adams Park where we can celebrate everything that’s good about being a supporter of Wycombe Wanderers.
“We’re extremely grateful to Gareth and the team for getting on board, and also to Adam Velasco at Cherry Red Records – our front of home shirt sponsor – for giving this initiative his full backing and agreeing to sponsor the game.”
As well as the ‘anything but blue’ dress code, there’ll be live music, giveaways and more entertainment throughout the matchday, with more details to follow. Chiltern Samaritans will be on hand to issue guidance on the services they provide to those in need, and collect cash donations to support their ongoing work.
You can book tickets for the game at tickets.wwfc.com; under 12s go free at all home matchdays. Or why not try out VIP hospitality? Click here for details.