Wycombe Wanderers are delighted to announce a new sponsorship deal with Panache Fire Services which will see the away stand renamed the Panache Stand.
Panache have been partners of the club for 10 years, enjoying their own corporate box, pitchside advertising and sponsorship of the half-time penalty shoot-out competition.
The High Wycombe-based company have now agreed a three-year arrangement to put their name to the 2,000-seater stand at the Hillbottom Road end of the stadium.
Terry Blaney, Managing Director of Panache Fire Services, said: “We've been supporters of the club for a long time and provided our services for a decade now, so it's great to celebrate that milestone by putting our name to a stand at the stadium.
"It's a wonderful club with a special fanbase and we're proud to be a part of it."
Wanderers chairman Don Woodward said: “It’s always been a pleasure to work in partnership with Panache Fire Services and we’re thrilled that they’ve agreed to develop that relationship by committing to this prestigious sponsorship opportunity.
“Panache are dedicated supporters of the club and it’s great that they have backed us once again. We just hope that the away fans in the Panache Stand don’t have too much to cheer about this season!”